Bob Poznanovich is the chief business growth officer and a member of the Executive Leadership Team at the Hazelden Betty Ford Foundation. He manages the organization's strategic relations with health systems, employers, insurance and managed care organizations, professional referents and other national accounts, along with the patient access and placement team. He also provides leadership to the executive director of the Arcadia Trails INTEGRIS Health Center for Recovery in Edmond, Oklahoma, where we provide leadership under a management agreement.
Bob joined Hazelden Betty Ford in 2009 after many wide-ranging and successful business ventures elsewhere. Prior to joining the organization, he co-founded and served as the CEO of AiR Healthcare—a behavioral health organization that provides solutions to individuals, families and employers dealing with behavioral health issues. Before that, he spent over 20 years as a senior business development executive in the technology industry. He also co-authored the Hazelden Publishing title, It Is Not Okay to be a Cannibal: How to Stop Addiction from Eating Your Family Alive. On top of that, he also gives public speeches and media appearances to share his expertise on a variety of addiction-related topics, including the impact of addiction in the workplace.